It's the unfortunate truth.

…home knows the world Apple imagined is a fantasy. We use Zoom and Hangouts for video, not FaceTime. We use Slack and Teams for chat, not iMessage. Using Apple’s communications software for work excludes people who don’t own Apple devices, so we stick to what functions on any platform. Apple knows this, yet it still ran an ad wishing it weren’t true.
Apple Searches for an Identity
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Alex Kantrowitz
Matt Lillywhite
·Follow
1 min read·
Jul 23, 2020
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It's the unfortunate truth. Despite what apple wants, they know that the entire world isn't going to be embedded within their ecosystem.
Loved this article alex.
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Written by Matt Lillywhite46K Followers
·49 Following
Storyteller and part-time procrastinator. Writing to inspire, entertain, and avoid doing laundry. Substack: https://mattlillywhite.substack.com/subscribe
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